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9/2/2007

Google University Opens in London

Filed under: Web Tools — Othello @ 8:30 pm

Yes, internet marketers have finally been recognised as some of the dumbest people on the planet.

So in order to part a few more of them from their wallets, already largely emptied by the purchases of out-of-date SEO tricks and secrets and insider information which really condenses down to if you want to guarantee entry into a search engine, pay for it

So, Google Announce Training Sessions on how to open an AdSense account.

Yes, you too can have an in depth course at the Google University hosted at the 2007 Search Engine Strategies event, London Excel, 13th to 15th February.

Just in case you cant make the 1 hour intensive training I’ve summarised it all for you …

The GU Agenda

  • why you should advertiseAnswer: To get more sales
  • why you should use Google AdWordsAnswer: Because Google need the money
  • how to set up an accountAnswer: click on this …

  • get the most from your accountAnswer: put in some money, create some ads, bid on some keyword, check the results
  • how to measure the success of your campaignAnswer: compare new sales to amount spent on clicks
  • walk through the new ad formatsAnswer: login and see them all on the Adsense website

Google are expecting a packed auditorium and will operate a one in one out policy - so plenty of time to network with these “professionals” in the queue, care in the community has never been so interesting :D

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